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Kamal Karnatak

"Social media is a doubleedged  sword; it can be potentially threatening if not managed well"

 

Use And Implementation Of Cloud In Business
Cloud is very important for our business. Many of our group companies are at nascent stage as they cannot afford to have upfront payment for their IT requirements, so cloud is a viable option for them to start with. We are already using some of our business applications on cloud and we are open to embrace a lot more of them on their availability and arrival.

Security on cloud is the biggest concern for any CISO/CIO. In order to mitigate the risk, we have done a thorough due diligence of our cloud service provider(s). We have also shared our security concerns with providers and have asked their written responses. We have also signed necessary legal contracts to minimize the risk. We have done the reference check and talked to the industry peers for the same.

Ensuring Social Media as an asset for business
In our business, where we touch consumers at various touch points social media can be a very effective medium/tool for telling and selling our products. Social media is a double-edged sword; it can be potentially threatening if not managed well. We have adequate social media guidelines and we measure the effectiveness of our social media campaigns time to time. We have also hired third party services to monitor the social media spectrum and provide us with the analysis.

Mobile devices to minimize threat, loss and risk
Our entire sales force automation is implemented using mobile devices. We have a roadmap of deploying 20,000 devices in future. Mobile device management plays a key role in managing the devices and we have gone ahead with a small company who has provided us MDM on cloud.